Once again it has been a busy few months for the team at Swooshed. February saw the global media launch event of the Nike football kits for the forthcoming world cup and Swooshed were commissioned to create the lighting design for the whole event. The launch which was attended by over300 worldwide members of the media, was organised by London based PR and communication company Slice and was held at the unusual venue of Battersea Power Station.
The event featured an exhibition of the “Nike Hall of Fame” as well as a stadium themed stage, set in front of the backdrop of the impressive ex power station chimneys. Both James Fickling and Mike Lindsay collaborated the lighting design for the event in order to effectively cover all the areas which also included lighting up the front of the building for a photo call with footballer Cristiano Ronaldo. The event proved to be a fantastic success with plenty of coverage by the key media members.
March and April has seen Swooshed racking up the miles on the road as we rolled out a CEO Roadshow for one of our existing clients. The events have been taking place in a variety of venues from offices to hotels to cinemas and football stadiums throughout the UK. This has enabled the CEO’s to meet all the members of their teams up and down the country and convey the key messages for the future. We have also produced a DVD and a web based video of the presentation and its content, to allow members of staff who were unable to attend the roadshow to watch the presentation at their convenience. With the final few stops of the roadshow been completed at the end of May, we have completed nearly 7000 miles!
The next few months are looking busy with more exciting news and events coming up, so come back soon for more information about Swooshed.
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